Hey guys! I just dropped my 10,000 1-of-1 Generative Art NFT Collection Goodman Guitars and it’s available on Opensea! You can click the...

Throughout this article, we’ll go through the benefits of using interactive videos in advertising, tips for successfully using interactive v

One way to turn your text blogs into videos is to use an AI-Generated service that converts the text automagically into video for SEO.

So, I was scrolling through TikTok the other day when I saw this really cool way of creating AI-Generated articles. As we know from the...

The SWOT analysis is great a great snapshot of an organization; however, the TOWS takes the analysis one step farther to extract key insight

The book “Contagious” is a book about the theory behind how an idea and/or marketing campaigns can become viral and spread like wildfire.

Why should I care about mobile advertising and how does it differ from desktop advertising? In recent times, it is more common for an...

NFC’s, or Near Field Communication, have been gaining rapid growth in recent years as the US banking system attempts to adopt practices...

Utilizing podcasts as a medium for marketing is highly underappreciated and underused.

Do you use Facebook, Instagram, Twitter, Pinterest, or TikTok? If you do, you should notice that the posts, audiences, and the format of...

Text Message Marketing has become highly innovative and more popular in recent years with an absolute explosion in the Asian markets with...

Google has recently announced that they will be rolling out an algorithm update for their search engine in June of 2021 meaning that it...

Bots and fake accounts have taken over our social media platforms! What are bots? Lutz Finger from Forbes defines bots as ‘Bots are...

I was getting bombarded with advertisements recently, and started wondering if there was a way to make these stagnant, boring ads more...

So, just last night I was playing around with my Soundcloud account (don’t worry, it’s not that great) when I realized that there was an...

Have you ever wondered how ads know what you want to purchase before you even thought of it? Well, occasionally this happens to me...

How can companies optimize their impressions on social media? One effective way is through major social media influencers. These...

Travis Wright from MarketingLand writes ‘Google+ is unofficially officially dead.’ (https://marketingland.com/unofficial-death-google-mea...

Social media marketing is an ever-changing landscape that businesses need to adapt with in order to stay relevant and in the minds of...

Thanks for joining me! Hi everyone! I am a marketing major at RMIT and I will be sharing my learning experiences and opinions relating to m